and honesty, which are best achieved in person.
“Gen Z has the power of technology in their
hands, which allows them to communicate faster,
more often and with many colleagues at one time;
but it also brings a danger when it’s used as a crutch
for messages that are better delivered face to face,”
says Jill Katz, CHRO at New York City-based As-
semble HR. “As humans in the workplace, they will
continue to seek empathy, interest and care, which
are always best received face to face.”
X YZ University’s research found that cellphones
and other electronic devices are primarily used for
the purpose of entertainment and are tapped for
communication only when the face-to-face option
However, successfully engaging with Generation
Z requires striking a balance between conversing
directly and engaging online. Both are important,
and we need to feel connected in both ways to be
6. GEN Z CRAVES HUMAN INTERACTION
Given that members of Generation Z gravitate toward in-person interactions, HR leaders should
re-evaluate how to best put the “human” aspect
back into business. For example, hiring processes
should emphasize in-person interviews more than
A great way to engage us is to hold weekly team
meetings that gather everyone together to recap
their achievements. Although members of Generation Z don’t necessarily need a pat on the back,
it’s human nature to want to feel appreciated. This
small gesture will give us something to look forward to and keep us feeling optimistic about our
work. In addition, we tend to work best up against
a deadline—for example, needing to have a project
done by the team meeting—due to our experience
facing time-sensitive projects at school.
7. GEN Z PREFERS TO WORK INDEPENDENTLY
Millennials generally prefer collaborative work environments, which has posed a challenge to conventional workplace cultures and structures. In
fact, many workplaces have eliminated o;ces and
lowered cubicle walls to promote more interaction.
Yet recent studies indicate that totally open o;ces
may actually discourage people from working together. The noise and lack of privacy could prompt
more people to work at home or tune others out
with headphones. Since di;erent types of work
require varying levels of collaboration, focus and
quiet reflection, ideal workplaces incorporate
room for both togetherness and alone time.
The emphasis on privacy will likely only intensify
THE ABCS OF GENERATION Z
Source: X YZ University.
want to own a busi-
ness one day, and
14% already do.
Estimated number of those who fall
into this age group
By 2020, Generation Z will account for
of the workforce.
Members of Gen Z Are …
prefer face-to-face communica-
tion over connecting by phone,
text or social media.
When choosing a job, Gen Zs look for:
create new products
learn new skills